Every plan begins with the free leak audit — you see the findings in real money before spending any. No lock-in, cancel anytime, read-only until you approve each fix.
Step 0 — the Leak Audit is free for everyone.6 read-only scans · your money map · full report + 30-min readout · no card, no account access.Run it now →
Zelrin Starter
Small budgets, watched properly
₹5,000$100
per month · ad spend up to ₹30,000/mo · + GSTad spend up to $1,000/mo
Every week, automatically
4 scans: ads, tracking, website, AI visibility
Wasted-spend list with the exact search terms
Competitor snapshot — speed, content, price moves
Your dashboard
Money map — where every unit of spend flows and leaks
Who-converts card — age, device, city, buying hours
In every plan, always:Setup done for you · read-only until you approve each fix · access you can revoke in one click · no lock-in · your data never shown to anyone else · new instruments ship into your plan free — that's the advantage of software over an agency.
What's included, exactly
What you get
Audit (free)
Starter
Run
Fix Sprint
Ads · tracking · website · AI-visibility scans
once
weekly
daily
once
Money map + findings dashboard
✓
✓
✓
✓
Wasted-term list with exact keywords
✓
✓
✓
✓
Who-converts card · when-money-works heatmap
—
✓
✓
—
Fixes applied to your account
—
5 / month
unlimited
once, in full
Competitor war room + price watch
snapshot
weekly
weekly + alerts
✓
AI share-of-voice tracking
once
weekly
weekly + trend
once
Demand radar · seasonality · news alerts
—
—
✓
—
Live budget gauges + auction-pressure alerts
—
—
✓
—
Google-simulator-backed budget moves
—
—
✓
✓
Weekly plain-language digest
—
✓
✓
2 weeks
Approval queue — nothing changes without you
✓
✓
✓
✓
Support
readout call
WhatsApp
priority + strategy call
WhatsApp
Pricing questions
Why is the audit free?
Because it sells itself. When you see your own leak in rupees — with the exact search terms and the competitor's name — deciding what to do next is easy. And if the audit finds nothing, you get a clean bill of health in writing and we part as friends.
What does "sized to spend" mean for bigger accounts?
Starter covers ad spend up to ₹30,000/month ($1,000) and Run up to ₹1,00,000/month ($3,000) at the listed prices. Above that the retainer scales with the work, quoted upfront from your audit. Above that, the retainer scales with the work — quoted upfront from your audit, always flat-fee, never a percentage that rewards us for you spending more.
Is there a contract or lock-in?
No. Zelrin Run is month to month; cancel with one message. Your account access is revocable by you in one click at any time — it's your Google Ads account, we're just an invited guest.
India: is GST extra?
Yes — prices are + 18% GST with a proper tax invoice. International prices are as listed.
Payment after your audit, by invoice — UPI/bank transfer in India, card or transfer internationally. No card required to start.